Why your website is costing you clients (without you knowing it)
7 seconds. That's how long your site has to convince a visitor to stay. Here are 5 mistakes driving your clients away.
The 5 signs your site is pushing visitors away
Load time over 3 seconds, vague headline, no visible call to action, broken mobile layout, endless contact form. If your site hits even one of these, you're losing 30% to 60% of visitors before they understand what you sell.
The myth that « a beautiful site is enough »
A pretty site that doesn't convert is an expensive business card. Real design isn't decorative — it guides. Every section must answer a precise question: « is this for me? », « is it serious? », « how much? », « what do I do now? ».
What a site must do, in priority order
Three things, in this order: grab attention in under 5 seconds, build trust (proof, testimonials, projects), and trigger a concrete action (call, quote, purchase). Everything else is secondary. If your site does anything else first, it's working against you.
Does your site have these issues? Let's talk
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